draper dna - experience applied Paulo Chad Ashlie Kathleen Shawn Josh Kevin Rick

experience applied

draper dna - experience applied

experience applied

our experience

  • 3D Graphics

  • Art

  • Branding

  • Copy

  • PR

  • Research

  • Social

  • Video

  • Web

insights

  • Summer by the Sea: Why Coastal Construction Is Heating Up for Building Products Manufacturers

  • World Marketing Day: Celebrating the Power of Marketing in Construction

  • Memorial Day: Honoring Service, Building Legacies in Construction

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If you see this guy at the 2025 AIA Convention and Expo in the ARCAT exhibit, stop in and say hello from his friends at DraperDNA.com. Brian Miller, SVP, is one of our industry's nicest guys with the experience and tools to help your business. Watch his interview to see what we mean.
When show and tell is the difference maker!
https://www.draperdna.com/case-study/video/
Coastal Builders, Take Note!
Summer isn’t just for tan lines—it’s peak time for seaside builds.
Swipe to discover why now is the perfect moment for building products manufacturers to lean into the coast:
✅ Longer daylight = more building time
✅ Hotels & rentals = renovation rush
✅ Storm-ready products = booming demand
✅ Eco-luxury homes = $$$
Want in on the summer surge?
Read our latest blog for Draper DNA: “Summer by the Sea: Why Coastal Construction Is Heating Up.”
Link in bio.
#ConstructionLife #CoastalConstruction #BuildingMaterials #SummerProjects #ConstructionSeason #ArchitectureLovers #ModularHomes #GreenBuilding #BuildingInnovation #ResilientDesign
Don't sell products, sell a lifestyle. Are you asking yourself how do you do this with your building products? Here's one tip - user generated content. Interested in learning more, we can help.
We're curious... does your company have a mascot? 

According to #Digiday, recent campaigns indicate a resurgence of company mascots "especially as brands have been pushing for apolitical influencers to avoid backlash in light of the current cultural and political climate."

(Link to article in bio)
Great article that is missing one important thing about successful remote work: hire experienced, mature team members. This is the foundation of success. Cut and paste https://heyor.ca/NWgYkS.
Social media remains key to your brand and customer connections. Learn about what they are expecting from you.

https://www.socialmediatoday.com/news/emplifi-social-pulse-report-2025-social-media-marketing/744279/
Today is World Marketing Day 

Marketing in construction isn’t just about making noise—it’s about making connections that last.

From product education to specifier trust, the right message can move mountains (or at least a few pallets of product).

At Draper DNA, we help building brands reach the right people—with the right message—at the right time.

New blog now live!

Link in bio.

#WorldMarketingDay #ConstructionMarketing #SmartBuildings #BuiltEnvironment #BuildingProducts #MarketingWithPurpose #DraperDN
Thank you
Some things speak for themselves.

#MemorialDay
Memorial Day | Building to Remember

In construction, we don’t just raise walls—we build legacies.
From veterans who find a second calling on the jobsite to the spaces that honor their sacrifice, this industry plays a powerful role in remembrance.

Read our latest blog on how the construction industry honors Memorial Day—and why it matters to how we market and serve.

Link in bio.

#MemorialDay #VeteransInConstruction #BuildingLegacies #BuiltEnvironment #ConstructionMarketing #DraperDNA
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