draper dna - experience applied Paulo Chad Ashlie Kathleen Shawn Josh Kevin Rick

experience applied

draper dna - experience applied

experience applied

our experience

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insights

  • The Power of Lifestyle Marketing in the Home Construction Industry

  • Harnessing Lifestyle Marketing Opportunities for Building Products Manufacturers

  • Leveraging Social Media Listening Reports for Building Products Manufacturers

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Want to stand out in the home construction industry? It’s time to embrace lifestyle marketing! 

In a world where buyers are seeking homes that reflect their personalities and values, lifestyle marketing is the game-changer that can help your brand connect on a deeper level. Whether it's luxury, eco-friendly living, or wellness-focused homes, we’ll help you market it with purpose. 

Swipe 👉 to learn how we can transform your marketing strategy to build emotional connections and lasting relationships.

Link in bio to read the full blog!

#HomeConstruction #LifestyleMarketing #EcoFriendlyLiving #LuxuryHomes #MarketingTips #SustainableLiving #CustomHomes
Tip: When reviewing and approving your social media content, remember that each post should be written from a customer-first perspective, and do one or more of the following: educate, entertain, intrigue.
THE trend for building products manufacturers is lifestyle marketing. Embracing and promoting how your products create good, strong emotions that can last a lifetime. Let us know if you would like to learn more.

Happy Halloween!
The recipe for a compelling customer experience uses 8 ingredients. Dedicate resources to focus on each element and you'll have a potent concoction.

See the HBR recipe based on the research of thousands of companies and analyses of millions of customer data points from ACSI. (link in bio)
Does your brand offer more than just building products? It’s time to showcase how your materials create lifestyles.

Today’s homeowners want products that reflect their values and enhance their lives—whether it's eco-friendly solutions or wellness-focused features. 

At Draper DNA, we help manufacturers connect their products to the lives and values of modern homeowners through lifestyle marketing. Ready to take your marketing to the next level? 

Link in bio to read more! 

#BuildingProducts #LifestyleMarketing #EcoFriendlyMaterials #WellnessHomes #Sustainability #CustomHomes #MarketingTips
That's what your agency partners are for. We supplement your existing strengths to help you exceed your goals. #experienceapplied
“Having a vision for what is next and the experience to make it happen - this is experience applied”

Thirty years of institutional knowledge second to none, available to you. 

Planning 2025.

https://www.draperdna.com/team/shawn-draper/
It's not just a place to show off dance moves. More Americans – especially young adults – are regularly getting news on TikTok.

In just 4 years, the # of adults that regularly get news from TikTok has grown about 5X! 

(Via @pewresearch)
Lifestyle marketing: Making Connections Beyond Products
This is the future of building products marketing. Start working on it now for 2025. We can help with our dedicated lifestyle marketing team. Just ask.
Your customer’s journey involves every interaction with your company and its products — every node (company), every actor (customer), and every link (exchange between buyer and seller) in that journey affects their satisfaction and loyalty. Customers want to experience and engage on their terms, and they expect seamless integration of online and in-person interactions. #CX
Positive reviews and first-hand stories are worth their weight in gold. Especially in this age of increasingly vocal buyers, easily replicable products, and eroding trust in businesses.
We continue to bring back Throw Back Thursdays #TBT with this interview of our WordPress knight in shining armor, Chad Seay. He speaks to best practices and trends to consider now and as you plan for 2025. Take a look.

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